About Us

Accountants and bookkeepers all around the world work too many crazy long hours for too little reward.  WE WANT TO CHANGE THAT.

The accounting profession is a great profession with the ability to truly change peoples' lives.

The problem is...

...the old-fashioned way of pricing - pricing by the hour - means we suffer from low prices and low profitability.  We exist to help you overcome this problem.

Our reason for being is to provide accounting professionals around the world with the systems and education to implement value pricing so you:

  • get better prices,
  • win better clients enabling them to make more profit,
  • work less hard, and
  • do more valuable work with great clients who value you.


Meet the team who are here to help you master value pricing and build a more profitable accounting or bookkeeping business...

Mark Wickersham FCA


Public speaker and author of the Amazon #1 best-selling book “Effective Pricing for Accountants” – is known as the most sought-after profit improvement expert in the accounting community.

Sarah Cross


Co-author of "How to use exhibitions and conferences to win more business" - Sarah has a comprehensive knowledge of value pricing and how to apply it to the Cloud Pricing software.


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